Assessment Syllabus
Select a founder profile below to explore its specialized sections and what each one evaluates.
Universal IELET Score
All profiles are evaluated on the same 8 core entrepreneurial competencies.
Founder Profiles
SaaS / Tech Founder
STBuilt for founders building software products and technology platforms. This track evaluates your ability to define product vision, drive growth through the product itself, and scale engineering teams.
Profile-Specific Sections
5 sectionsProduct Strategy
Ability to define a compelling product vision, prioritize roadmap decisions, and align product direction with market opportunity and business goals.
B2B/B2C Go-To-Market
Understanding of go-to-market motions for both enterprise (B2B) and consumer (B2C) segments — including sales cycles, positioning, and channel selection.
Product-Led Growth
Competency in designing products that drive their own acquisition, activation, and expansion — reducing reliance on traditional sales and marketing.
SaaS Metrics & Economics
Fluency in key SaaS metrics such as ARR, MRR, churn, LTV, CAC, and payback period — and how they inform strategic decisions.
Scaling Technology Organizations
Capability to grow engineering and product teams while maintaining culture, velocity, and technical quality as the organization scales.